Read Пропаганда by Edward L. Bernays Free Online
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Book Title: Пропаганда The author of the book: Edward L. Bernays Edition: Hippo Publishing LTD Date of issue: 2010 ISBN: No data ISBN 13: No data Language: English Format files: PDF The size of the: 719 KB City - Country: No data Loaded: 2792 times Reader ratings: 6.6 |
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Bernays argues that the manipulation of public opinion is necessary for a stable and well functioning society. I found just about every paragraph of this book to be disturbing... especially considering how much power and influence he had during his lifetime - remembered as "the father of public relations". Five stars because this is the kind of stuff you aren't taught in history class.
"THE systematic study of mass psychology revealed to students the potentialities of invisible government of society by manipulation of the motives which actuate man in the group. ... If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing it?" pg47
"If you can influence the leaders, either with or without their conscious cooperation, you automatically
influence the group which they sway. But men do not need to be actually gathered together in a
public meeting or in a street riot, to be subject to the influences of mass psychology. Because man is by nature gregarious he feels himself to be member of a herd, even when he is alone in his room with the
curtains drawn. His mind retains the patterns which have been stamped on it by the group influences." pg49

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Reviews of the Пропаганда

AIDEN
Watch out! Maybe a fundamental change in your life!

EVA
You can, and you should read it.

KAI
The book is a masterpiece that makes a richer soul, speech, and wider horizon.

SARAH
The most favorite book of all books
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PDF: | propaganda.pdf | ![]() |
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DOC: | propaganda.doc | ![]() |
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Fun book for children and their parents
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